Collaborate with Alice
No matter the brief or medium, content, column, fireside or keynote, Alice’s approach is creative, considered, collaborative, data and insights-driven, authentic and, invariably, sprinkled with a healthy dose of chutzpah.
Social, Recipes, Television, Hosting, Scripting, Concept, Articles, Publicity
Alice’s audience recognition is uniquely cross-platform, encompassing television and radio (including her own programs) on Channel Nine, Ten and The ABC, print media publications including The Age/SMH, The Australian, The Guardian and Delicious magazine, with her cookbooks in over a 100K homes across the country, a combined digital audience of 130K, and a newsletter audience in the 10s of thousands with an average open-rate nudging 70%.
She has collaborated with globally-recognised brands including The Australian Open, Tourism Australia, Audi and Chadstone, and has maintained long-term, fruitful partnerships with Montague Farms and The Good Guys.
‘Alice Zaslavsky is a force of nature!’
NIGELLA LAWSON
Partnerships
Montague Farms
Recipe Development, Social, Events, Articles
Alice has created viral recipe content – both written and video, hosted tasting dinners for consumers and media, as well as showcasing the ways in which this fruit can be used at mainstage events including the Melbourne International Flower and Garden Show.
The Good Guys
Recipe Development, Television, Social, Events, Articles
Alice has fronted their Cooking campaign across social media and SVOD, been the face of their reinvigorated digital Cooking Hub, and contributed useful, evergreen content in the form of columns and recipes to the hub and on her socials.
The Hostess with the Mostest
Alice’s natural curiosity, warmth, and ability to bring an audience along on the journey to make them feel seen and heard is world-class. With a lightness of touch and deftness with any interviewee, Alice ensures that the after-taste of every event and activation she’s involved in lingers with delicious, digestible messaging, meaningful moments and aliveness.
Recent clients
Events and Campaigns
AUSTRALIAN EGGS
Two Good Eggs Campaign
Social, Recipe Development, Publicity, Television
TENNIS AUSTRALIA
AO Media Launch
Scripting, Hosting, Social
Tourism Australia
The Gathering
Hosting, Social
SIMSON’S PANTRY
Simson’s Wrap Lab
Hosting, Demonstration, Social
STATE LIBRARY VICTORIA
Extraordinary Campaign
Script Development, Hosting, Social
ERSTWILDER
Erstwilder x In Praise of Veg
Concept Development, Publicity, Social
AO INSPIRATIONAL DINNER
AO Inspirational Dinner
Menu Development
DESTINATION VICTORIA
Destination Vic Conference 2025
Hosting, Social
CHADSTONE
Light to Night Dinner
Menu Development, Publicity, Social
AUSTRALIAN EGGS
Two Good Eggs Campaign
For this campaign, Alice joined fellow ‘Good Egg’ Khanh Ong to amplify the partnership of Australian Eggs and Two Good Co, a social enterprise providing employment and empowerment to women who had experienced true hardship.
Alice and Khanh joined the Australian Eggs team in the Two Good Co. kitchen for a cook-along, and filming some pieces to camera in-situ, with a nationwide media push on World Egg Day, including a spot on The Morning Show on 7.
This campaign was supported with further self-generated socials support in Alice’s trademark irreverent style.
EXAMPLE WORK
AUSTRALIAN OPEN
Media Launch
For this campaign, Alice joined fellow ‘Good Egg’ Khanh Ong to amplify the partnership of Australian Eggs and Two Good Co, a social enterprise providing employment and empowerment to women who had experienced true hardship.
Alice and Khanh joined the Australian Eggs team in the Two Good Co. kitchen for a cook-along, and filming some pieces to camera in-situ, with a nationwide media push on World Egg Day, including a spot on The Morning Show on 7.
This campaign was supported with further self-generated socials support in Alice’s trademark irreverent style.
EXAMPLE WORK
TOURISM AUSTRALIA
The Gathering
This
EXAMPLE WORK
simsons
Simsons Wrap Lab
This
EXAMPLE WORK
state library victoria
Extraordinary Campaign
This
EXAMPLE WORK
erstwilder
Erstwilder x In Praise of Veg
This
EXAMPLE WORK
AUSTRALIAN OPEN
Inspirational Series Menu
This
EXAMPLE WORK
DESTINATION VICTORIA
Destination Vic Conference
This
EXAMPLE WORK
CHADSTONE
Light to Night Dinner with Friends
This
EXAMPLE WORK
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